![]() And the guy who played them is still the boss. Maybe they found Mickelson and Greg Norman reprehensible.įor the rest of their careers, McIlroy and the like will be teeing it up with the LIV defectors, knowing they missed out on the money because they foolishly trusted Jay Monahan, for naively believing that the PGA Tour actually had morals and wouldn’t eventually sell out. ![]() Maybe they didn’t want the association with the Saudis. Maybe they wanted to preserve the history of their tour. One of the cited reasons that Rory McIlroy and Jon Rahm and Justin Thomas and Tiger Woods and Jordan Speith and the others stayed with the PGA Tour is because they didn’t view money as everything. So maybe Monahan got the best deal he could and the PGA Tour players will now get to play essentially the same tour they already do, only for bigger prize money.Ĭan he - of all people - sell that, though? It could lose money for years to come, rack up legal bills, overpay for aging stars and it wouldn't matter. ![]() LIV is a promotional arm of the $600-plus billion PIF. The PGA Tour is a real business, with fiscal realities and responsibilities. Most notably, they were caught up in a protected business and legal battle with an entity that is far wealthier. Monahan and the small cadre of PGA Tour leaders who negotiated the deal had their reasons. (Photo by Mike Wolfe/PGA TOUR via Getty Images) Jay Monahan, commissioner of the PGA Tour, arrives to a players meeting prior to the RBC Canadian Open at Oakdale Golf & Country Club in Toronto, Ontario. More importantly, they need him to lead the new organization because he represents not just a familiar face, but a face of continuity and surrender. Certainly this is not a group that cares that Monahan sounds like a despicable soul for using 9/11 survivors as a cheap public-relations tool before discarding them like a crumpled up piece of paper once the negotiations got serious. At this point it seems the players want it driven by someone else. Monahan has always claimed the Tour was a “player-driven” organization. Various reports from a players-only meeting at the Canadian Open on Tuesday cited 90% disapproval and plenty of people calling for his resignation. “I recognize that people are going to call me a hypocrite,” Monahan said Tuesday. How does anyone trust that? How does anyone trust him? How does anyone - most notably the players who stayed loyal to the PGA Tour even at the loss of hundreds of millions of dollars - follow him now that the Saudis have, conveniently, promoted him to CEO of both the PGA Tour and LIV Golf? How do you go from bringing up your murdered friends on national television only to make that deal within a year? Monahan’s words on CBS that day, and across a year and a half of the PGA Tour-LIV business battle, will be difficult, if not impossible, to shake. The PGA Tour may control the board that oversees the golf operations, but it’s the Saudi Arabian Public Investment Fund that is the sole investor in the new company.īasically, the Saudis now own the PGA Tour. Monahan on Tuesday announced that the PGA Tour would merge with LIV, although “merge” is a polite way of putting it.
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